Keeping your program unique is important. If you’re just a cookie cutter program then you’re only another summer time commodity to buy. Utilizing your property assets, focused creativity and spiritual heritage is crucial. Keeping yourself distinctive sets you apart from every other choice a child and parent makes about camp this summer. Routine – mundane- been there done that, is not on their check list of options.
To keep a fresh perspective on your program, here are some questions to ask about your programs to create distinction from the other choices.
- Do kids do something at camp that they will not do at home?
- Have you created an experience somewhere in your program that fits into the category of what kids dream of doing? Do something that gives the allusion of venturing out to explore with freedom to create and be a “real kid”.
- When the kids go home, will the program be memorable? Youth don’t remember games. They remember the special event or care that makes them feel special. Will you allow them to contribute to the program somewhere? Keep it simple and remember that the intangible things about camp are the most memorable.
- Ask the question, “What will go home with each camper?” What benefits will a camper receive by being at your camp?
- Is the program fresh? Or will campers receive an old stale mix of activities. Mix old and new ideas and keep rotating successful programs to keep them from getting stale.
- Is there a popular program item that you are using that does not really fit your style or your goals? Just because everyone else has it may be the reason you don’t want it.
- Are the physical features of your site used to create exceptional program? Do you have special streams, woods, cliffs or area cultural quirks that could be used to help you stand out?
- Can you articulate what your spiritual impact program means to every child attending camp? The shopping consumer is looking for a meaningful outcome for the expense of their week at camp. Will your program deliver?